Why the growing interest in an Explainer Video?
Since launching our explainer video services a few months ago we have been inundated with enquiries from businesses both large and small.
So why the sudden BOOM in interest?
Businesses and individuals are realising that relying on just written text has limitations. People these days (especially millennia’s) are far more engaged when offered visual alternatives to absorb and digest information. Social media is awash with clips and footage whereby a just 24 months ago these were few and far between.
The second influencing factor has got to be cost.
At Bizzitech we are producing sixty second explainer videos from as little as £500 including custom voice over, copy writing and royalty free backing audio, so why would companies not jump on the bandwagon and give their customers what they want for a small investment?
If you are still not convinced, here are a few statistics to prove our point:
- Real estate listings that include a video receive 403% more inquiries than those without – Australian Real Estate Group
- 59% of executives would rather watch a video than read text – Forbes
- Enjoyment of video ads increase purchase intent by 97% and brand association by 139% – Unruly
- It’s 50x easier to achieve a page 1 ranking on Google with a video – Forrester Research
- Introductory emails that include a video receive an increase in click-through rates by 96% – Implix
To place an enquiry, please fill out the form on our home page or to get started, visit the explainer video section in our online store.